World Whisky Day 2012
Tuesday March 27, 2012 was the first ever World Whisky Day (despite the fact that it's also the 5th "International Whisky Day", a lower-key celebration, started by friends of the late revered reviewer Michael Jackson).
It trended on Twitter and the website even crashed! The idea was simply for people to get together and enjoy some good whisky, anywhere in the world. What's better than that?
Although that was a rhetorical question, it actually has an answer; a contest!
The prize offered is a bottle of Whyte & Mackay 30 year old blended whisky. It's not available at the LCBO so I checked a few websites and found its value to be between 137 and 162 British pounds. That's nearly $300 Cdn. Not too shabby!
And the contest isn't over yet. In fact, it hasn't even started. Deadline for submitting a photo was March 31st. Now, the folks at World Whisky Day are going to upload the photos to the WWD page on Facebook. The five photos with the most 'likes' will then be judged by Whyte & Mackay’s Master Blender, Richard Paterson.
I decided to invite a few friends over and don my old Bender costume for a photo op. After all, Bender is fuelled by alcohol so it seemed appropriate. So what does Bender drink? Well, he definitely enjoys The Balvenie Doublewood. And so did the meatbags. Happy World Whisky Day! Or International Whisky Day!